Put an end to over-complication, overwhelm, and busywork that doesn't actually grow your business... and replace it with a simple, realistic plan designed to help you bring in clients without needing to sign up for new software, chase trends, learn new skills or hire extra support.
BUSINESS STRATEGY FOR SERVICE PROVIDERS
Simply Magnetic
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You're amazing at what you do, but most days, it feels like you suck at running a business.
It's exhausting, confusing, and despite the blood, sweat and tears you've been pouring into it, your business doesn't seem to be giving much back. At least, not consistently.
It may feel like you're the problem.
Or maybe the industry's changed.
Or AI has ruined everything.
And while those second 2 might be partially true, what I know for sure is that what most business owners struggle with is that they were never actually taught how to run a business. And they (me included at one point!) were tricked into thinking it's far more complicated than it actually is.
Which is why it may feel like you're pushing mud uphill. But it doesn't have to be this way. And your struggles are NOT a sign it's time to quit. So before you make a rash decision, please keep reading.
REAL TALK TIME:
What got you into this mess won't get you out of it.
→ Signing up for programs with promises of "proven roadmaps" that leave you more confused and busy, but no further ahead
→ Reverse engineering what successful competitors are doing, only to feel inauthentic - and still invisible to your ideal client
→ Searching for "the thing" - the tactic, trend, secret, whatever - which distracts you from the real problem(s!)
→ Making elaborate plans for yourself that leave you crushed under the pressure and feeling like a failure when by week 2, you've already dropped them
→ Hiring experts and team members to do the work you don't think you're capable of - and don't even fully understand
SO... WHAT'S THE ALTERNATIVE?
These are the patterns that keep us chasing our tail, drowning in busywork, spending more than we can afford, and - eventually - burning ourselves out. Still with nothing to show for it.
1. Stop the leaks (aka accidental self-sabotage)
There's no point in pouring more water into a bucket with a hole in the bottom. And right now, you have your own leaky bucket that needs fixing. Those leaks include your own protective patterns, the unnecessary busywork that's weighing you down, and the mental overload that comes from not being clear on what you're meant to be doing. So these are where we begin.
2. Work with what you've already got
We waste so much time creating strategies that require us learning new skills, setting up new software, and trying to build things for a version of your business that doesn't exist yet. When what we actually need is to get you from A to B. And the best way to do that is leverage your natural gifts, work within the creative confines of your existing resources, and set goals based on where your business needs to go NEXT -- not what you're aiming for in 5 years. Once you get to point B, you do the same to get to point C and so on!
3. Do less, but do it better & consistently
Our results come from what we do (and think) repeatedly. And most business owners who are struggling are inconsistent about everything (except questioning themselves and freaking out!) So to get you to point B, we're going to assess what are the actions that will get you the best possible results with the least possible effort and you're going to commit to doing them for 60 days while tracking your inevitable progress.
Business Strategy from the Inside Out
SIMPLICITY + SUSTAINABILITY = SUCCESS
Simply Magnetic is a guided, step-by-step process that leaves you with a simple, realistic strategy to attract perfect-fit clients. A strategy built around your unique blueprint: your strengths, your capacity, and the work that actually lights you up. Because the most successful plans are the ones you actually stick with.
WHICH IS WHY I CREATED
Stop spinning your wheels, juggling too many plates and panic-pivoting your plans
Simply Magnetic
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An in-depth audio course that walks you through the process of auditing your brand, business and being (as in, your behaviours as the business owner) then mapping out the simplest possible 60 day plan for you to start consistently attracting clients. Oh, and there are 2 ways you can approach it: completely self-paced or with me as your coach as part of a 30 day Immersive.
WHAT IT (LITERALLY) IS:
WHAT IT'S ACTUALLY ABOUT:
Redesigning your approach to marketing, visibility & sales from the inside out so that you're no longer just shoulding yourself into a ton of busywork that leaves you exhausted (yet still panicking about how you'll pay your bills next month) and getting crystal clear on what your business actually needs from you in order to start attracting + converting perfect-fit clients. And how we do that happens in 5ish steps.
Let's be real: if you're struggling to bring in consistent revenue, your budget may be tight. So while having a coach to support you through this process - someone who can easily spot your self-sabotage patterns, the gaps or misalignment in your strategy, and any unnecessary energy leaks - you may need to bring in a client or two before you can afford that!
So I designed Simply Magnetic to work perfectly well as a self-paced offering. You'll get lifetime access to the course, workbook (and strategy blueprint) and a results tracker, with bite-sized audio lessons walking you through the entire process. You can then upgrade if/when you're ready for some coaching.
Alternatively, you can jump straight into the Immersive option where you'll get my eyes and ears not just on you, but also reviewing your work, auditing your brand, and here to provide coaching & strategy workshopping to accelerate the process.
Let's be real: if you're struggling to bring in consistent revenue, your budget may be tight. So while having a coach to support you through this process - someone who can easily spot your self-sabotage patterns, the gaps or misalignment in your strategy, and any unnecessary energy leaks - you may need to bring in a client or two before you can afford that!
So I designed Simply Magnetic to work perfectly well as a self-paced offering. You'll get lifetime access to the course, workbook (and strategy blueprint) and a results tracker, with bite-sized audio lessons walking you through the entire process. You can then upgrade if/when you're ready for some coaching.
Alternatively, you can jump straight into the Immersive option where you'll get my eyes and ears not just on you, but also reviewing your work, auditing your brand, and here to provide coaching & strategy workshopping to accelerate the process.
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When you put in the intentional work to just put one foot in front of the other and keep showing up in a way that feels good for you and what you need in that moment, it's just really incredible the things that happen.
I didn't even know a month ago that I could be that person.
- KRISTA, PHOTOGRAPHER (COACHING CLIENT)
It's for the person who knows that doing more, pushing harder and repeating past patterns isn't going to move them forward. Expect to walk away with a drastically smaller to-do list, homework that includes doing activities that bring you joy, and strict instructions to rest more.
This work isn't for the faint of heart.
PROCEED WITH CAUTION
(click me!)
STILL UNSURE?
Be prepared to narrow your focus and set aside all other tactics not in your strategy during those 60 days.
Be willing to commit to the 60 day action plan which will include weekly and or daily tasks for you to complete.
Be prepared to share honestly about your results, including your $ numbers (like revenue from the last 1-2 years)
Be able to spare at least four hours for the self-paced work across two sessions on top of the coaching sessions.
Have at least one established and proven offer that clients have been paying for (Even if it's been inconsistent)
Have been in business for at least one year with a track record of happy clients.
Be a service provider or expert business owner (i.e. coach, consultant, course creator or educator)
For this offer to be supportive, you must…
<< GO BACK
Not prepared to take responsibility for your results and would rather blame the algorithm or the market
New to business and haven't landed any paying clients yet
Set on outsourcing your marketing to someone else
Trying to start a brand-new business or launch a new offer
Looking for an overnight or quick fix
Wanting someone to do all the thinking (or work) for you
A product based business owner
And it isn't for you if you're...
Once you have your fully mapped out strategy/60 day roadmap, it's time for the real work to begin. All you need to do is follow the plan and track your outputs (the actions you're taking) and the results (the metrics we decided were most important). You'll receive a couple of accountability check-ins from me throughout!
Implement
You'll move through the self-paced material in two parts -- one before each session. Three days before each call, you'll submit your completed work via a short form so I have time to review it properly before we meet. (If it isn't submitted in time, we'll reschedule. This work is too important to skip.)
*IMMERSIVE ONLY
Meet
I'll send you a welcome pack with your workbook and course access, plus if you selected The Immersive, a scheduling link to book your sessions. You can dive straight into the material as soon as you receive it and set your own pace.
Dive In
Head to the checkout page and pay in full or across 2 payments to secure your spot. You can purchase both the self-paced option and the Immersive option all from the same spot.
Book
The Process
Simply Magnetic
ASSESS
Get clear on what's sabotaging your business, what's supporting it, and what's missing
ALIGN
Get intentional about what you actually need to be doing to attract perfect-fit clients
TAKE ACTION
Commit to a simple plan for 60 days and watch your business grow (and stress decrease!)
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IN A NUTSHELL:
"I used to be constantly ‘learning’ from and comparing myself to people around me, always looking for the ‘secret’ to business."
Kat helped me see that success doesn’t come from anything external… It comes from knowing and understanding myself on the deepest level, and then creating from the inside out. Kat has supported me to deepen my understanding of who I am and what I truly want, and then to turn that internal clarity into aligned action. Yes, those actions led to me landing my highest paying client yet—a win that would have felt like everything to me 12 months ago. But the real transformation has been the inner peace, the confidence, and the self-belief I now have, which I know I’ll carry into everything else I do and every decision I need to make in my life and business. That is life changing!
PROOF IT'S POSSIBLE
- Erin Butler
"I really enjoyed Kat telling me like it is and calling me out (with love and care!)..."
What makes Kat unique is her whole person approach to coaching and business. She saw me as a human first and a CEO second, which is rare - most coaches go directly into business without recognizing the humanity in leaders. Kat will listen to what you say and what you don't say, calling you out (with love!) on where you're not supporting yourself and where you're playing small. Through our work, I landed a huge client with a long term contract that is completely in alignment in all the ways, created executive coaching packages with higher pricing but also created a group offering to create accessibility (balance!), landed a huge aligned client at an impact fund, and I've learned how to divide my energy in a way that cares for my community but places me as a priority on my list too!
PROOF IT'S POSSIBLE
- Sabia Wade
"...I will truly be able to support my life and my family through my unique gifts."
Each call met me where I was in the moment, no agenda, but a commitment to the arching desire for me to step closer to my business. This has taken a more spiritual, subconscious, somatic direction, as it has needed to as I was clearing out and making space for my next chapter to land. I've come a long long way with my relationship to money, my voice, my value. I feel like "I've “grown up” a lot as a woman and business owner, and gained clarity and structure around the mothers I serve and what my core focus is. My 1:1 clientele has sharpened and I can easily say no to those are not the right fit. I now know that I will truly be able to support my life and my family through my unique gifts.
PROOF IT'S POSSIBLE
- Rebecca, Motherhood Coach
"She helped me overcome resistance and find the fuel for starting my own business..."
Kat has a great ability to pull you out of the rabbit hole and give you a fresh perspective that’s completely tailored to you. She helped me overcome resistance and find the fuel for starting my own business – something I never thought I’d do. I’ve unlocked a lot of self-belief, already signed numerous clients, am close to break even, and am now betting entirely on myself. I would recommend Kat to every leader and owner who knows that there is more possible than what currently is. People who want to change themselves for the better.
PROOF IT'S POSSIBLE
- Tobias, CEO of Vector Partners
"I feel more confident in my business overall and am overthinking things less."
I'm now giving myself the permission to make decisions that feel aligned with my values and desires in my business. Rather than striving for perfection or shoulds, I am more focused on simplifying the client journey and my own marketing efforts, along with taking aligned action and trusting myself. I have really enjoyed working with Kat and appreciate all of her guidance, support, and insight to help me achieve an outcome even better than what I had hoped for!
PROOF IT'S POSSIBLE
- Tati, Licensed therapist + coach
"I would not have had the myriads of opportunities that I’ve had if it wasn’t for working with you."
[...] it’s what you’ve taught me which is about infusing my personality and fusing who I am into the brand. I’ve been invited to speak at the United Nations about building and motivating teams. I’ve been invited to LinkedIn to do courses on their platform. And I believe it’s because of my recognizable brand. Oh, and you will never find anybody else in this industry that cares as much about you as Kat!"
PROOF IT'S POSSIBLE
- Makeda, leadership coach
"...last year, I hit my goal -the most I've ever made in my business, it was almost a 30-40% increase from the year before."
Kat is the cheerleader, best friend, coach, person that you need in your life because it's not just someone just telling you what to do, it's someone who actually cares about your business, who takes the time to literally learn everything about your business so that she can help you analyze it and understand what could be better. So it's an immediate,"yes!" that you are going to make your money back like 10 times over. It's also such an investment in your own self-confidence and your capabilities in your business!
PROOF IT'S POSSIBLE
- Morgan, brand photographer
"...she helped me hone my authentic voice and share it with the world!
From the outset, Kat had a clear plan of action and seamlessly helped me identify and tackle my biggest challenges. From building systems to help me succeed in the overwhelming process of content creation to giving me an organised way to track my work and progress, I’m excited that I know have a framework to follow!
Kat is a great coach who invests a lot of time in each of us - and has a very hands-on approach to problem solving. She brought the best out in me and as a result, helped me hone my authentic voice and share it with the world.
PROOF IT'S POSSIBLE
- Antaraa, Founder: Civis
"I wanted to do this for a long time and I just couldn't get over that hump, but Kat got me over it..."
I assumed that a Personal Brand Coach would write a few posts for me, show me a few things, and then turn me loose. Kat encouraged me to write my own posts so that the posts better represented who I am. She walked me through the whole process and pushed me to try new things. Kat gave me so much confidence just to be able to start. I knew I wanted to do this for a long time and just like I just couldn't get over that hump, but Kat got me over it – and so much further than I even thought I would be.
- Steve "The Elevator Guy"
PROOF IT'S POSSIBLE
No worries! You can send any questions via email, via my contact page or even via voice note on Instagram – I'm more than happy to answer them.
I have another question you haven't answered here
Notion is a brilliant multi-purpose software I love and use for so many things. You'll be receiving an easy-to-use tracker that you'll use to check off your Magnetic Habits (usually daily but sometimes weekly) as well as any other metrics you're tracking (i.e. new followers, inquiries, sales calls booked, actual sales etc). Self-Paced clients will need to customize the hub slightly to suit, but for Immersive clients, I (Kat) will be customizing it for you!
What is the notion hub you mentioned?
Absolutely! If you want to start with the Self-Paced and realise part-way through or even later on that you'd like to get my support with the process, just email me and I'll set you up with a code that will credit your original purchase amount to The Immersive option. Just know that you will need to submit part 1 of your workbook to me before we meet for our first session!
Can I try the self-paced option first then upgrade later?
You'll leave with everything you need to move forward strategically. I'll also be checking in with you at the middle and end of your 60 day challenge so you have some built-in accountability. That said, if you want continued support as you implement, experiment and go deeper, there will be options available to suit different needs and budgets.
Am I on my own after the 30 days?
The timeline is intentional -- it allows for the self-paced work to happen in two parts and enough breathing room between sessions for the work to actually land. If you're ready to meet sooner, that's fine. But both sessions need to be completed within 30 days to keep scheduling manageable. And honestly? If you can't carve out the time -- you'll need around 3 hours a week -- this probably isn't the right moment. Simply Magnetic is not a magic wand. It requires your active participation, both during the 30 days and in the 60 days that follow.
Why 30 days? Can we go faster or slower?
Frequently Asked Questions
Simply Magnetic was created to get you off the hamster wheel, out of survival mode, and locked into a way of operating your business that's simple, sustainable, and supportive of how you naturally operate. Because attracting ideal-fit clients isn't rocket science and it doesn't require you burning yourself out.
...if you stopped needing to chase, strive or hustle, and started attracting clients with ease?
What would happen to your
