HEY, FUTURE WORLD-CHANGER:
It's time to stop holding yourself back.
If you know you're meant to be doing something bigger with your life and are sick of making excuses for why you aren't doing something about it, you're in the right place. That perfect moment you've been waiting for to start? It's now. And If you need help taking the first (or next) step, that's what I'm here for.
PERSONAL BRAND COACHING
Unlock your magnetic potential.
MAGNETIC BRAND
Get known as a thought leader so you attract the kinds of opportunities you've been dreaming about & people who value your brilliance.
MAGNETIC BEING
Operate from a place of alignment, self-compassion & purpose so you experience more joy, freedom & fulfilment in everything you do.
MAGNETIC BUSINESS
Build a business that supports your energy, allows you to lead with your strengths & gets you paid to do the work that lights you up.
"I would not have had the myriads of opportunities that I’ve had if it wasn’t for working with you."
[...] it’s what you’ve taught me which is about infusing my personality and fusing who I am into the brand. I’ve been invited to speak at the United Nations about building and motivating teams. I’ve been invited to LinkedIn to do courses on their platform. And I believe it’s because of my recognizable brand. Oh, and you will never find anybody else in this industry that cares as much about you as Kat!"
- Makeda, leadership coach
PROOF IT'S POSSIBLE
"...last year, I hit my goal - the most I've ever made in my business, it was almost a 30-40% increase from the year before."
Kat is the cheerleader, best friend, coach, person that you need in your life because it's not just someone just telling you what to do, it's someone who actually cares about your business, who takes the time to literally learn everything about your business so that she can help you analyze it and understand what could be better. So it's an immediate,"yes!" that you are going to make your money back like 10 times over. It's also such an investment in your own self-confidence and your capabilities in your business!
- Morgan, photographer
PROOF IT'S POSSIBLE
"...she helped me hone my authentic voice and share it with the world!
From the outset, Kat had a clear plan of action and seamlessly helped me identify and tackle my biggest challenges. From building systems to help me succeed in the overwhelming process of content creation to giving me an organised way to track my work and progress, I’m excited that I know have a framework to follow!
Kat is a great coach who invests a lot of time in each of us - and has a very hands-on approach to problem solving. She brought the best out in me and as a result, helped me hone my authentic voice and share it with the world.
- Antaraa, Founder
PROOF IT'S POSSIBLE
"I signed two new DREAM clients who truly value what I bring to the table & who I adore working with!"
Kat really understands that personal branding and marketing your business is about so much more than just having a strategy and knowing what to do, it's about having the confidence and belief in yourself and what you do to put yourself out there and be seen. I have finally finished my website, increased my prices, and as soon as I started showing up and marketing myself with this new mindset and confidence, I signed two new DREAM clients who truly value what I bring to the table and who I adore working with!
- Erin, systems expert
PROOF IT'S POSSIBLE
You may *think* you need to launch the perfect website, have the most strategic content plan, lose 10lbs or somehow clear your schedule in order to be ready to finally feel ready to do the thing you want to do.
It may feel like you need to have an audience in order to start sharing your thoughts with the world. Or that you need to have nailed your elevator pitch before you can start showing up to networking events.
Whatever your narrative sounds like, I can tell you - from personal experience AND the countless clients I've worked with - that every single one of these beliefs are lies your mind has been telling you to keep you “safe”.
(See also: in a predictable situation, stuck, trapped)
It’s the reason we stay in jobs that make us miserable, relationships that have turned toxic, familiar locations that no longer feel supportive — while turning down dream opportunities that give us butterflies & not following the curiosities that light us up.
I've been there & bought the t-shirt.
Thankfully, that rock bottom was the wake-up call I needed. But I’ve learned since that bankruptcy, divorce & life-threatening illness aren’t the only paths to finding yourself again. (Who knew!)
I also learned the hard way that dream jobs don't guarantee joy & fulfilment. And that (brace yourself for this one) building a personal brand doesn't guarantee you'll achieve success – even though it can play a huge part in it.
The good news for you is that I've spent 9 years being my own crash test dummy so I could figure out what *does* work. And over the 4 of those I spent coaching & teaching countless clients, distilled what I learned into a framework that's both repeatable and universal. No magic tricks or industry secrets required.
I also managed to burn my life to the ground when it all finally caught up with me.
here's the tea
In my experience, most people don't reach their full potential - professional AND personal - not because of a lack of knowledge, but because they were so fixated on finding "the thing" - the formula, the foolproof method, the perfect strategy - that they fail to actually DO the work that makes success inevitable.
Long-term success requires a helluva lot more than just strategy.
SUPPORT
SUBCONSCIOUS
SKILLS
STRATEGY
THE FORMULA FOR SUCCESS
Our results are determined by the actions we take. And for those actions to be effective, we don't just need a plan – we also need to execute it well and to stick with it long enough to see results. This is why my mission as your coach is to help you in the 4 key areas that will set you up for success, no matter where you're starting or what you're trying to achieve. Tap that arrow if you want to know more!
To ensure a strategy does what it's supposed to (helps you achieve what you want in the most effective way possible), it needs to be created from the inside out. Mapped out to leverage your strengths, align with your values & support your energy. Able to evolve as you do. Holistic - factoring in your whole self, from personal life to professional. In other words, it's about becoming your OWN strategy.
Yes, strategy matters, but my approach looks a little different.
Strategy
SUPPORT
SUBCONSCIOUS
SKILLS
STRATEGY
THE FORMULA FOR SUCCESS
From writing content that stops the scroll to being confident & natural on camera, pitching yourself for guest podcast opportunities to being able to talk about the value you provide without cringing! And since skills are developed through practice & feedback, you'd better believe you'll be “doing the reps” throughout our time together so you can take advantage of the constructive feedback I can provide both as a coach and a copywriter/content creator.
Your skill level plays a huge role in your ability to execute your strategy.
Skills
THE FORMULA FOR SUCCESS
SUPPORT
SUBCONSCIOUS
STRATEGY
SKILLS
Shiny object syndrome, resistance to hitting publish, fear of the camera, procrastination, money blocks... all of these things come from the beliefs buried in your subconscious. And from experience, your outer reality will match your inner reality, meaning you want to achieve massive success, you need to re-write the stories that tell you it's not possible (subconscious reprogramming) + change your actions to align with your new beliefs 'til they become habits.
There's nothing more likely to sabotage your success than, well, you.
Subconscious
THE 4 FOCUS AREAS
THE FORMULA FOR SUCCESS
STRATEGY
SKILLS
SUPPORT
SUBCONSCIOUS
No matter how determined you are or how aligned your strategy is, playing the long game is tough. Especially if you're relying purely on willpower. We all require different kinds - environmental, emotional, technical, hands-on - and levels of support to make this process easier. Which is why a huge part of my work involves creating (and curating) support systems that work for you. Systems, templates, processes, boundaries, team — whatever will get you from A to B (and beyond!)
Sustainable success requires sustained action (not strained!)
Support
THE FORMULA FOR SUCCESS
STRATEGY
SKILLS
SUBCONSCIOUS
SUPPORT
Let's take the lid off your magnetism & bring the joy back to what you do.
PERSONAL BRAND + BUSINESS COACHING
Working together 1:1 allows us to go deep into what it is that's going to light your soul on fire, what's been keeping you from tapping into your full potential 'til now, then take the time to intentionally and strategically co-create the strategy that'll bring your vision to life.
This is a high touch experience and for that reason, I only work with a handful of clients at any given time. I offer a range of packages to suit various needs, timelines (3 - 8 months) & budgets (3k - 15k USD) with monthly payment plans available. For more information, complete an application and I'll follow-up personally to organize a time to connect via Zoom.
So if you're ready to...
Develop an inner guidance system that's overwhelm proof & decision making process that's FOMO proof
Build a magnetic brand that's the natural extension of you - no forcing or trying to be someone you're not
Overcome the resistance that stops you from expressing yourself authentically or sharing your work with the world
Stop chasing shiny objects & throwing spaghetti at the wall and instead create a simple strategy you can stick to
let's talk details.
Remove the blocks that keep a lid on your magnetism & develop a deep sense of self-worth
Understand & own what makes you uniquely valuable so you can stop comparing yourself to everyone else
Replace busy work with intentional action & start creating the space needed to access clarity, creative flow & magnetism
Allow yourself to attract the kind of visibility, opportunities, recognition & abundance you deeply desire
Strategy meets energetics & guided experimentation
MY APPROACH
As your coach, I’m not here to tell you what to do – or even to help you to "do what I did". I’d be doing future you a major disservice. Because mu ultimate mission is to help you find YOUR most effective way of doing things and most magnetic way of showing up which will absolutely differ from my own (and everyone else's on the planet).
Yes, you’ll be able to benefit from my >10 years of experience & training, drastically speeding up the learning process & helping you avoid unnecessary mistakes. But while my advice can be valuable, what’s more important is that I’m able to provide questions that lead to answers that come from YOU.
That, and being able to guide you the process of intentional experimentation to create your strategy, piece at a time. The only way to guarantee your strategy is as effective as possible, sustainable, and allows to to enjoy the process fully -- the real key to unlocking your magnetism.
“
...the growth that happened and the things that I was able to acknowledge within myself during the time that we worked together feels huge. Exponential compared to the work that I've done in the past five years before meeting you.
- ASH, LIFE COACH
- 4 years as a freelance copywriter & brand strategist (now having written literally millions of words for my clients!)
- Multiple stints in marketing roles including fractional CMO
- 10 years of entrepreneurship, building my business
- 7 of those spent intentionally building my personal brand
- Business modelling, leadership & entrepreneurship
- Brand, messaging & content strategy
- Conversion copywriting, content creation & storytelling
- PR, Search Engine Optimisation & organic visibility tactics
- YouTube, podcasting, blogging & social media
- Sales tactics, webinar creation & sales funnels
- Instructional design, course creation & offer design
- Email marketing, automation & systems design
- Quantum Human Design® Levels 1, 2, 3 & 4
- QHD® Transformational Coach Certification
- Sacred Success Coaching Certification
- Granja Vortex Method (hypnosis)
- Gene Keys Guide
- Chanti Zak Quiz Pro
- The Recipe for SEO Success
- Copyhackers 10X Emails, Sales Pages & Landing Pages
- Built my YouTube channel from 0-15k subs
- Hit over 1 million views across 73 countries
- All video production (filming, editing, etc) done by me
- 0-50k podcast downloads, again, 100% self-produced
- From earning $25 AUD/hr as a copywriter to $250 USD/hr with clients prepared to wait months to work with me
- Pivoted into course creation & coaching with no experience and built a sustainable 6 figure business
I did it first, *then* decided to teach it.
MY BACKGROUND
HOW IT WORKS
60 minute coaching calls
Scheduled at your convenience, these Zoom calls are where we'll dive deep into strategy, mindset coaching, project planning & other big picture work needed to connect the dots.
"Off" week check-ins
On non-call weeks, we'll either touch base for a lightning round (25min) session - perfect for getting unstuck - OR you can submit something you're working on for an asynchronous review & feedback via video.
Custom & curated resources
From content creation to sales tracking, market research to neural reprogramming, I'll be setting you up with any resources you require -- Airtable + Notion hubs, Canva templates, self-paced curriculum, website wireframes, you name it.
The nitty gritty
While different levels of support are available depending on the package and we can build it to suit your goals, available resources etc, they will most typically* include the following touch points:
*The above examples are included in my 4 month "kick-start" style coaching package, however custom packages can be built around your needs which will be determined once we've had the chance to chat in real time (via Zoom)!
I don't choose clients based on their niche or demographic.
+ NOT HERE TO PLAY BY SOMEONE ELSE'S RULES
+ CRAVING MORE FREEDOM & FULFILMENT
+ READY TO EMBRACE ROLE AS A THOUGHT LEADER
+ DESIRE TO BE MORE AUTHENTIC & unapologetic
+ BIG HEARTED (WITH BIG RESISTANCE TO MATCH)
+ PURPOSE AND/OR IMPACT DRIVEN
WONDERING IF THIS IS FOR YOU?
the common threads:
I work with solopreneurs, corporate leaders, founders, freelancers and everything in between. They've worked in the tech space, social justice, marketing, real estate, creative services, coaching, online education, health... the list goes on. But while their careers may take many different shapes, there are traits that all of my most successful clients have in common.
PROOF OF MAGNETISM
WONDERING WHAT'S POSSIBLE?
CHRISTINA MADE 30% MORE WHILE WORKING LESS
“In 2019 I hit a milestone income goal, but I crashed and burned...”
I mean, yay me for reaching that goal, but also at what cost, right? ...And then last year, I made 30% more than that without burning out. And I swear I worked less. Working with somebody who's further ahead in business than you or working with somebody who has strengths where you are weak is very helpful in business. Kat reminds me that it's okay to not push through when you're not feeling like it – and is in my corner celebrating milestones because she knows how much work that was!
- Christina
ROBYN LEARNED TO ARTICULATE HER UNIQUE VALUE
“I can now communicate what my brand is and know who I'm trying to reach.”
The changes since I've worked with Kat have been subtle and yet dramatic. I've come to understand myself and my business and get clarity that I've never had. People comment constantly on how beautiful our brand is and how they understand what we are on about and how they relate to it. I honestly couldn't have done this without Kat, and the amazing thing is that she leads by example so that it's inspired me to just "do the thing".
- Robyn
KRISTA STARTED LANDING CLIENTS WITH EASE
“I didn't even know a month ago that I could be that person.”
When you put in the intentional work to just put one foot in front of the other and keep showing up in a way that feels good for you and what you need in that moment, it's just really incredible the things that happen. And this is the first rebrand where I actually I'm now like, "this is dialed in". It really feels like this is the deep breath that I needed inside my business.
- Krista
