Beyond brand strategy: the keys to being seen, heard & paid

There’s no questioning that personal branding strategy, content strategy, social media strategy, BUSINESS strategy… all are crucial.

But what happens when you have a strategy and it’s not giving you the results you expected?

This year has been a fascinating one for me, observing both my own journey and those of my clients to see what it really takes to build a profitable personal brand. And while strategy was a given, it turned out there was something just as important, but often overlooked.

Turns out that for each pillar of my In-Demand Brand Blueprint (Get Clear, Get Seen, Get Heard, Get Paid, Repeat)  there is an element that if, when missing, can sabotage the strategy and therefore the results.

So in today’s episode, I’m breaking down exactly what that element is so you can – hopefully – identify if and where it’s affecting you.